In 2023 La Prairie, the Swiss luxury skincare house, proudly opened the doors to its first boutique in Switzerland. Inspired by the codes of Swiss contemporary architecture, Maison La Prairie is more than a boutique. It is an intimate space that serves to showcase La Prairie’s Swiss heritage, its cutting-edge innovation, the unparalleled performance of its skincare creations and allows visitors to delight in an exquisite retail experience, all in a singular setting. La Prairie boutique offers exclusive and innovative face and body treatments, customized to client’s skin’s needs, to experience luxurious, highly effective products up close.